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Online marketingSeptember 27, 2026 · 15 min read

A social media strategy that builds a real community: a step-by-step guide

Thousands of followers and silence under every post. That is what a profile with an audience but no community looks like. Here is how to build a social media strategy that makes people come back, message you and recommend you to others. The guide is written for small and mid-sized businesses, with data from Eurostat and DataReportal and a plan for your first 90 days.Read article →

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